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Understanding Branding in Higher Education [electronic resource] : Marketing Identities / by Anthony Lowrie. by Series: Marketing and Communication in Higher Education
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publisher: New York : Palgrave Macmillan US : Imprint: Palgrave Macmillan, 2018
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Availability: Items available for loan: МУБИС Төв номын сан (1)Call number: 378.

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The Marketisation of Higher Education [electronic resource] : Concepts, Cases, and Criticisms / edited by John D. Branch, Bryan Christiansen. by Series: Marketing and Communication in Higher Education
Edition: 1st ed. 2021.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Language: English Publisher: Cham : Springer International Publishing : Imprint: Palgrave Macmillan, 2021 In: Springer Nature eBook
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